MECU推出新品牌
返回新闻MECU信用合作社 Launches New Logo and Branding Campaign
巴尔的摩’s leading credit union announces new brand strategy as part of broader growth strategy2019年5月20日
MECU信用合作社 (pronounced "me-cue") today announced a new brand strategy as part of a renewed focus on providing better banking to individuals and businesses throughout the 巴尔的摩 region.
The rebrand is aligned with the credit union’s strategic plan to grow its membership and increase name recognition in the broader 巴尔的摩 area. The new branding includes a new contemporary logo and brand identity, 以及一个新的口号——让所有人都拥有更好的银行服务.
Along with a refreshed brand, MECU信用合作社 has launched an all new website (shuguangprinting.com) with improved navigation and expanded financial education and resources. The new branding also includes updated retail signage, 新的室内分支设计, 以及MECU展馆音乐会场地的新面貌.
MECU信用合作社 is also pleased to introduce its new LevelUP Financial Wellness Program. 在shuguangprinting.com, anyone can now access free interactive online courses to gain knowledge and skills to make better financial decisions. 在不久的将来, MECU信用合作社 members will have the ability to schedule complimentary one-on-one financial coaching sessions to develop personalized financial plans for budgeting, 购房, 改善信贷等.
“Our new brand is about renewing our commitment to our members, 我们的员工和巴尔的摩社区,约翰·汉密尔顿说, MECU信用合作社主席兼首席执行官. “Since 1936, we’ve grown to be one of Maryland’s largest credit unions. We’re independent, financially strong and passionate about serving our local community. We want our members to have a strong connection to a financial institution that cares about them and their continued success.”
与发射同时进行, MECU信用合作社 has invested in a major advertising campaign across the 巴尔的摩 metro area, 包括两个新的电视广告, 外出和交通, 数字广告和其他媒体.
“虽然我们的品牌和标识看起来会有所不同, our commitment remains the same: empowering our members to improve their financial well-being and live better,汤姆·坡补充道, 营销副总裁. “我们努力为所有人提供更好的银行服务, we are excited to introduce the MECU信用合作社 difference to a new generation of members.”
在接下来的几个月, MECU信用合作社 will open a new branch in the Randallstown/Owings Mills area and is actively pursuing additional branch locations to expand its reach and convenience.
MECU信用合作社 remains deeply committed to giving back to the communities it serves, offering paid volunteer time and supporting numerous non-profit agencies working to make 巴尔的摩 a better place for all.
今年早些时候, MECU信用合作社承诺提供200美元,，推出两项新的“每日艺术”活动, including the Arts Challenge Fund and MECU Music Ed/Remix to expand students’ access to arts and music education in local schools.
Originally established as Municipal Employees Credit Union, MECU信用合作社 now serves individuals and local businesses throughout the 巴尔的摩 area. Today, MECU信用合作社 has more than 110,000 members.
欲了解更多信息，请访问 elq.shuguangprinting.com.
关于MECU信用合作社
成立于1936年, MECU信用合作社 is one of Maryland’s largest credit unions, 资产约为1美元.20亿年. MECU信用合作社 has nine branches throughout the 巴尔的摩 area and offers a full range of financial products and 服务s for individuals and businesses. 信用合作社还提供了30多个,000 free 自动取款机 and online and mobile banking 服务s. MECU信用合作社 has distinguished itself in the 巴尔的摩 community by returning nearly $100 million in profits to its members as part of a special dividend program. 了解更多关于成为会员的信息 elq.shuguangprinting.com.
栗色的公关
443-864-4246
(电子邮件保护)
The rebrand is aligned with the credit union’s strategic plan to grow its membership and increase name recognition in the broader 巴尔的摩 area. The new branding includes a new contemporary logo and brand identity, 以及一个新的口号——让所有人都拥有更好的银行服务.
Along with a refreshed brand, MECU信用合作社 has launched an all new website (shuguangprinting.com) with improved navigation and expanded financial education and resources. The new branding also includes updated retail signage, 新的室内分支设计, 以及MECU展馆音乐会场地的新面貌.
MECU信用合作社 is also pleased to introduce its new LevelUP Financial Wellness Program. 在shuguangprinting.com, anyone can now access free interactive online courses to gain knowledge and skills to make better financial decisions. 在不久的将来, MECU信用合作社 members will have the ability to schedule complimentary one-on-one financial coaching sessions to develop personalized financial plans for budgeting, 购房, 改善信贷等.
“Our new brand is about renewing our commitment to our members, 我们的员工和巴尔的摩社区,约翰·汉密尔顿说, MECU信用合作社主席兼首席执行官. “Since 1936, we’ve grown to be one of Maryland’s largest credit unions. We’re independent, financially strong and passionate about serving our local community. We want our members to have a strong connection to a financial institution that cares about them and their continued success.”
与发射同时进行, MECU信用合作社 has invested in a major advertising campaign across the 巴尔的摩 metro area, 包括两个新的电视广告, 外出和交通, 数字广告和其他媒体.
“虽然我们的品牌和标识看起来会有所不同, our commitment remains the same: empowering our members to improve their financial well-being and live better,汤姆·坡补充道, 营销副总裁. “我们努力为所有人提供更好的银行服务, we are excited to introduce the MECU信用合作社 difference to a new generation of members.”
在接下来的几个月, MECU信用合作社 will open a new branch in the Randallstown/Owings Mills area and is actively pursuing additional branch locations to expand its reach and convenience.
MECU信用合作社 remains deeply committed to giving back to the communities it serves, offering paid volunteer time and supporting numerous non-profit agencies working to make 巴尔的摩 a better place for all.
今年早些时候, MECU信用合作社承诺提供200美元,，推出两项新的“每日艺术”活动, including the Arts Challenge Fund and MECU Music Ed/Remix to expand students’ access to arts and music education in local schools.
Originally established as Municipal Employees Credit Union, MECU信用合作社 now serves individuals and local businesses throughout the 巴尔的摩 area. Today, MECU信用合作社 has more than 110,000 members.
欲了解更多信息，请访问 elq.shuguangprinting.com.
关于MECU信用合作社
成立于1936年, MECU信用合作社 is one of Maryland’s largest credit unions, 资产约为1美元.20亿年. MECU信用合作社 has nine branches throughout the 巴尔的摩 area and offers a full range of financial products and 服务s for individuals and businesses. 信用合作社还提供了30多个,000 free 自动取款机 and online and mobile banking 服务s. MECU信用合作社 has distinguished itself in the 巴尔的摩 community by returning nearly $100 million in profits to its members as part of a special dividend program. 了解更多关于成为会员的信息 elq.shuguangprinting.com.
媒体联络:
亚历克斯·杰克逊栗色的公关
443-864-4246
(电子邮件保护)
媒体资源
- 2021十大正规网赌网址 关于logo背后的故事.
- “MECU成员获得更多”电视广告”- 视图 | 下载
- "We're Everywhere You Are" television commercial" - 视图 | 下载
